When reading chapter two there were a few words that jumped out out at me:
I find that through the different job opportunities these four words are key. You must do your research to understand the organizations you are wishing to affiliate with and when you join the work force you need to continuously do the research to keep a good relationship with your public and company. You must also have strong writing skills. To be able to have strong writing samples for a portfolio, to be able to write a resume, and also your skills need to continue into your profession. Creativity is another key concept to obtaining a job in public relations. I have seen through my brief study thus far that to be on top in this field you must be creative and willing to try and adapt to new things. Finally, you must have a willingness to try and understand many different viewpoints and you must be willing to admit that you are not all-encompassing. There are many things you will have to learn and much knowledge to acquire. Having willingness during the entire process of a job aplication will show your employer that you are open and excited to learn.
This chapter was particularly interesting me and answered many questions I have had circling through my mind about the field of public relations.